Online booking systems can streamline the appointment-making process for businesses and customers alike, but implementing those systems can be tricky for owners who may not be technically inclined. On Worldwide Business with kathy ireland®, DaySmart Software CMO Steve Martin talks about the automation and user-friendly setup that makes his company’s platform ideal for the salon industry.

DaySmart’s Salon Iris software is tailored to the needs of creatives, particularly those in the beauty niche who appreciate an aesthetically pleasing interface yet also need integrations specific to customer service, booking and back-of-house operations. Salon Iris packages come in a multitude of sizes suitable for everyone from the passionate solopreneur to large salons with an unlimited number of employees, helping businesses at every level increase front desk efficiency, modernize the appointment-making process and even interact with clients using text reminders and stylist notes that help keep everyone on the same page and continuously engaged.